Now is the time of year to sell your customers what they like, rather than what they need. According to industry consultant Ian Baldwin, one way to do this is to use silent selling techniques and devices that help validate a purchase.
The green industry has almost no research on plant pricing. With an industry that struggles to survive on slim margins, that’s a problem. This survey is designed to help address the need, and we invite everyone to participate.
Working on the premise that a business that pays attention to its restrooms is a business that focuses on the customer, Garden Centers of America’s annual award for best bathroom invites garden retailers to submit their most creative and appealing restroom photos and descriptions.
Lowe’s added covered shopping in its plant yard, dramatically expanded its gift shop, and moved its parking lot and entrance from the street-facing front to the side. Take a look at the dramatic transformation!