Profile Products Acquires Controlled-Release Fertilizer Supplier Florikan

By Greenhouse Grower staff|October 22, 2021

Profile Products, the manufacture of HydraFiber, has acquired Florikan, a manufacturer, blender, and distributor of controlled-release fertilizer to high-value ornamental horticulture, agriculture, golf, turf, and professional landscape markets throughout the world. The transaction includes all Florikan product lines and facilities, including the company’s manufacturing facility and expanding distribution center in Bowling Green, FL. All Florikan employees will continue in their current roles.

“Florikan’s talented team and innovative products have secured a strong industry reputation, and they are an excellent complement to our culture,” says Jim Tanner, CEO of Profile Products. “Bringing our companies together will provide our distributor partners with more opportunities and efficiencies. At the same time, users of our products can realize greater synergies, productivity, and profit.”

The investment leverages the agronomic expertise of both companies and expands Profile’s ability to meet customers’ product and service needs across all of the company’s business segments. It comes within a year after Profile acquired sphagnum peat moss producer Sunterra Horticulture and invested additional capital into expanding the manufacturing and packaging capacity of HydraFiber.

By adding Florikan’s Nutricote and Gal-XeONE controlled release fertilizers to these products, Profile Products aims to strengthen its position as a major supplier in that market. Florikan’s highly efficient controlled release fertilizers are also a natural fit with Profile’s Biotic Soil Media, hydraulically applied erosion control technologies, and Porous Ceramic products designed to make turf maintenance and vegetation establishment more sustainable with fewer inputs.

“We’re looking forward to combining the expertise of both our companies, celebrating our shared corporate culture, and growing our strong market presence through our key strategic partnerships,” says Eric Rosenthal, President of Florikan. “We’ve found a joint passion of providing customers with high-quality products to improve their plant production, and we’re excited to take that to the next level with Profile Products.”