With new grant funding, several organizations will be able to teach students and educators about the floral industry, offer greenhouse training and florist certification classes, and more.

A special project led and funded by American Floral Endowment aims to discover, compile, and provide best practices for sustainability in floriculture.

In a recent research project supported by American Floral Endowment (AFE), a University of Delaware researcher conducted an experiment on four long-day plants.

Educating and preparing the next generation of horticulturists for future success is paramount to the long-term progress of the industry.

With an extensive resume in horticulture, Laura Barth will assist with expanding AFE research programs and communicate these findings to the industry.

Now more than ever, these programs are imperative in helping support new professionals as they prepare to enter the industry workforce and launch a successful career.

American Floral Endowment is inviting the floral industry to participate in a fundraising campaign: Funding the Future of Floriculture.

Ornamental growers looking to build or improve their insecticide rotation program should not hesitate to reach out to experts for their advice.

University Extension programs need our voice, and more importantly, our support to ensure they continue a long tradition of excellence in research and education.

Through an eight-month effort, new priorities, goals, and initiatives were identified to provide for continued growth in the industry.

Training and environmental conditions can each affect the propagation of unrooted cuttings.

Two new scholarships funds have been established through the American Floral Endowment to support future generations of students interested in pursuing a career in floriculture.

American Floral Endowment’s first Grow Pro webinar of 2022 will focus on successful handling and propagation of unrooted cuttings.