Three Horticulture Marketing Challenges, and How to Overcome Them

The COVID-19 pandemic has forced many green industry companies to re-evaluate their marketing strategies to stay relevant with how today’s evolving consumers choose to do business. However, the last few years have been plagued with obstacles and uncertainty, and 2022 is still in its infancy, making it difficult to predict the future accurately.

A recent blog post from HC Companies offers three horticulture marketing challenges that businesses continue to face (standing out from your competition, lack of educational resources, and evolving pandemic expectations) and some solutions for how to successfully navigate forward.

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