October 21, 2014

Plants, Gardens Of The Future Will Be Radically Different, Grueber Says

Over the next 20 to 30 years, Garry Grueber of Cultivaris and Global Breadfruit says the horticulture industry will need to address such issues as population growth, feeding a hungry world, less availability of water and land resources, rampant climate change and increased focus on the environment and sustainability.

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October 13, 2014

Costa Farms Celebrates Indoor Plant Week With A College Campus Plant Giveaway

Cost Farms kicks off 2014 Indoor Plant Week by sharing plants with college students amid song and dance.

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October 7, 2014

Ohio State Horticulture Senior Receives Prestigious Shinoda Scholar Of The Year Award

Amy Miller, a senior majoring in horticulture at The Ohio State University, is the recipient of the 2014-15 Shinoda Scholar of the Year award.

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September 2, 2014

Svensson Film Raises Awareness of Global Production Challenges

Anders Ludvigson, Svensson’s executive vice president, is on a mission to raise awareness of the challenge growers have producing more food using fewer resources. To start, he set out with a film crew to explore some of the climates where commercial greenhouse growers use the company’s products.

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September 2, 2014

Six Lessons Learned From LeBron’s Decision 2.0

Die-hard Cavaliers fan and Cleveland native Bill Calkins explains how the headline-making decision LeBron James’ made to leave the Miami Heat and play in his hometown relates to your business.

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July 30, 2014

Study Consumer Behavior To Provide The Reassurance They Need

Consumers need assurances that they can grow the plants they hesitate to buy. Growers and retailers can improve consumer confidence by observing their shopping patterns.

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July 11, 2014

BloomNation Re-defines Online Floral Arrangement Sales

The founders of BloomNation are changing the way flowers are sold online by focusing on customer experience and florists' autonomy.

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FenwaYoga

July 1, 2014

The Boston Red Sox Aren’t In The Yoga Business, But They Offer It. Why? [Opinion]

When you’re a manufacturer, retailer or service provider, trying something new with an open mind is almost mandatory these days, whether that be a new product, event or marketing, says contributing editor Sara Tambascio. And new is even better when people who don’t know your brand find out about it and like it.

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June 24, 2014

AmericanHort Will Offer Content And Connections Geared Toward Business Success At Cultivate’14 In July

Michael Geary, the association's President and CEO, discusses how AmericanHort aims to help growers succeed, and what you'll find when you attend Cultivate'14 in Columbus, Ohio, this July 12-15.

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May 2, 2014

Students At The University Of California, Davis, Are Eager To Learn About And Buy Flowers

Heiner Lieth designed the "Flower Power: The Application of the Art and Science of the Beauty and Perfection of Flowers" course at University of California, Davis, to teach college students how to use flowers to their advantage. Now a wildly popular course with more than 350 students, Lieth shares what he has learned from his students in "Flower Power."

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Jim Sulecki

April 21, 2014

Some Growers Like Growth; Others Like Growing. Which Type Are You?

Have a plan. If you’re a smaller grower and you aspire to be a one-stop shop – better plan for rapid growth. If you’re a larger grower who has a long-time specialty – double-down on your dominance in that category or else plan to widen your product mix. Just don’t end up in the middle of the road. As the Pretenders observed, that’s where you’ll see the darndest things.

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